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HALEY-DAVIDSON® ขยายการแข่งขัน Chapter of the Year ในปีนี้ ให้เข้าถึงทุกประเทศในเอเชีย การแข่งขันเริ่มแล้วตั้งแต่วันนี้ไปจนถึงเดือนธันวาคม 2565

หมวดหมู่: MotorBike

 

          Harley-Davidson® ประกาศจัดการแข่งขัน Chapter of The Year ขึ้นอีกครั้งในปีนี้ โดยขยายไปยังประเทศต่างๆ ในตลาดเกิดใหม่ในเอเชีย หวังเชื่อมความสัมพันธ์ระหว่างเหล่าสมาชิก H.O.G.® และตัวแทนจำหน่ายอย่างเป็นทางการของ Harley-Davidson® ในตลาดเกิดใหม่ในเอเชีย รวมทั้งสิ้นกว่า 9,000 คน นอกจากนี้ ยังหวังว่าการแข่งขันดังกล่าวจะช่วยเพิ่มอัตราการต่ออายุสมาชิก H.O.G.® ในระดับนานาติและแชปเตอร์ต่าง ๆ ทั้งนี้ Harley-Davidson® คาดว่ากว่า 50 แชปเตอร์ จะร่วมกันขับเคลื่อนกิจกรรมการขับขี่และสร้างความสัมพันธ์ในระดับประเทศมากยิ่งขึ้น เพื่อรับโอกาสในการเป็นแชปเตอร์ดีเด่นสำหรับตลาดเกิดใหม่ในเอเชีย ซึ่งการแข่งขันในปีนี้ เริ่มขึ้นตั้งแต่วันที่ 1 กรกฎาคม และจะดำเนินไปจนถึงวันที่ 31 ธันวาคม 2565   

 

          เพื่อเป็นการสานต่อความสำเร็จของการแข่งขัน Chapter of The Year ครั้งที่ 1 ซึ่งจัดขึ้นระหว่างเดือนกรกฎาคม - ธันวาคม ปี 2564 ในประเทศไทย ปีนี้ Harley-Davidson® จึงขยายการแข่งขันไปยังประเทศอื่น ๆ ทั่วทั้งภูมิภาค ได้แก่ ประเทศไทย เกาหลีใต้ ฟิลิปปินส์ เวียดนาม มาเลเซีย อินโดนีเซีย ไต้หวัน สิงคโปร์ ฮ่องกง และมาเก๊า

 

          โดยในปีที่ผ่านมารายชื่อผู้ชนะการแข่งขัน Chapter of the Year ในประเทศไทย ประจำปี 2564 มีรายละเอียดดังนี้:

  • ผู้ชนะรางวัล Chapter of the Year ได้แก่ Richco Harley-Davidson® เชียงใหม่
  • ผู้ชนะรางวัลรองชนะเลิศ Chapter of the Year ได้แก่ AAS Harley-Davidson® กรุงเทพฯ
  • ผู้ชนะรางวัล Chapter Manager of the Year ได้แก่ นาย วีระวุฒิ ธัญญาวัฒน์
  • ผู้ชนะรางวัลรองชนะเลิศ Chapter Manager of the Year ได้แก่ นาย ชิติพัฒน์ อนันตสมบูรณ์

 

 

          “เรามีความยินดีเป็นอย่างยิ่ง ในการกลับมาของการแข่งขัน Chapter of the Year ซึ่งจัดขึ้นต่อเนื่องเป็นครั้งที่สองแล้วในปีนี้ เราหวังว่าการขยายการแข่งขันไปยังประเทศต่าง ๆ ทั่วทั้งภูมิภาคเอเชียจะส่งผลลัพธ์ที่ดี เพราะเราตั้งใจที่จะสานต่อความสัมพันธ์อันดีกับชุมชน H.O.G.® และมอบประสบการณ์อันน่าจดจำให้กับพวกเขา” ซาจีฟ รัชเกคาราน กรรมการผู้จัดการ Harley-Davidson® สำหรับตลาดเกิดใหม่ในเอเชียและอินเดีย กล่าว

 

 

          สำหรับคะแนนที่แต่ละแชปเตอร์จะได้รับ จะถูกแบ่งออกเป็นประเภทต่าง ๆ ไม่ว่าจะเป็น จำนวนกิจกรรมการขับขี่ในแต่ละเดือน การเข้าร่วมและการเป็นผู้สนับสนุนกิจกรรมแรลลี่ นอกจากนี้ เหล่านักขับขี่ยังจะได้รับเชิญให้ร่วมทำชาเลนจ์ที่กำหนด เพื่อชิงแผ่นป้าย (patches) เอ็กซ์คลูซีฟ ซึ่งการร่วมทำกิจกรรมเหล่านี้จะถูกนับเป็นคะแนนของแต่ละแชปเตอร์ โดยรายชื่อผู้ชนะจะมีการประกาศผ่านช่องทางออนไลน์ของ Harley-Davidson® และจะมีพิธีมอบรางวัลภายในงาน H.O.G.® แห่งปี 2566

 

          ผู้ชนะการแข่งขันจะได้รับโล่ประกาศเกียรติคุณพร้อมสลักข้อความ “Chapter of the Year” ในขณะที่นักขับขี่ประเภทบุคคลจะได้รับแผ่นป้าย Chapter of the Year พร้อมโล่รางวัล ด้านผู้ชนะรางวัลในประเภทบุคคล อาทิ รางวัล Chapter Manager of the Year จะได้รับเป็นถ้วยรางวัล และแชปเตอร์ที่ชนะรางวัลจะมีชื่ออยู่บน Wall of Fame อันทรงเกียรติ

16 สิงหาคม 2565

ผู้ชม 939 ครั้ง

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